Are you looking for ways to improve your email marketing strategy? Want to create compelling content for more successful email marketing campaigns?

The team from Campaigner share their tips for success in this infographic.

Here’s a quick summary:

• Write in the second person
• Talk about benefits, not features
• Write for your segments
• Format your email body for skimmers

Check out the infographic for more detail.

A version of this post was first published on the Red Website Design blog.