Are you looking to make Instagram a bigger focus in 2021?

The platform remains one of the only billion-user social platforms, and with more recent additions like Reels and Shops, the app continues to evolve its use case, and facilitate more ways to engage and inspire potential customers, and even convert them in-stream.

If you’ve not considered building an Instagram presence before, now is the time – and this collection of stats and insights from the team at Squarelovin may help.

The Squarelovin crew have put together an overview of a range of key data points on Instagram use, including average time spent in-app, shopping insights, engagement, influencer marketing growth, and more.

It could help in your planning – check out the full infographic listing below.